Department:
 
Economic Development

Date:
7/21/2014
Contact:
Jim Claybaugh

Phone:
(530) 621-7539
Valuable Market Data Available for El Dorado County Businesses Jim Claybaugh (530) 621-7539 2014-07-21 Economic Development

(Placerville, CA)—The County of El Dorado Economic Development Division is pleased to announce an important upgrade to its subscription to the Buxton customer analytics database. This subscription allows businesses in the County access to useful customer, demographic, and economic data, at no charge.

“With this upgrade in service, businesses in the area have even more access to better market information that can help their bottom line,” said Norma Santiago, Chair of the El Dorado County Board of Supervisors. “The County is working to construct a better business climate for all of its businesses, and this is an important tool in our toolbox."

Buxton, an Experian company, compiles a wide variety of sales information to help businesses understand who their customers are, where they are located, and each customer’s value. Through Buxton’s SCOUT program, the County can run a wide variety of reports to help local businesses learn local demographic information, sales leakage, drive time data, and other relevant data.

“Our economic development work will focus heavily on retention and expansion, on helping our local, existing businesses thrive,” said Kim Kerr, El Dorado County Assistant Chief Administrative Officer. “We’re calling it economic ‘gardening,’ and any interested business owner can call to access this service.”

In addition, through the County’s partnership with the Golden Sierra Job Training Agency, local businesses have access to important economic and workforce data, including labor pool information, wage data, education and training programs, etc., through a service called Economic Modeling Specialists, Inc. (EMSI).

The EMSI service compiles labor market statistics from 90 different public and private sources, including various state and federal sources of economic and labor data. The information includes valuable industry data, as well, which can help identify growing business sectors.

“With EMSI, a business can know if they are paying competitive wages, what skills are necessary for certain job types, if their business sector is growing, or whether certain jobs are growing or declining,” said Santiago. “And between Buxton and EMSI, there is a wealth of information available for El Dorado County businesses, and at no cost; we just want them to know this resource is available to them.”

Any business interested in information from either service should contact the Chief Administrative Office, Economic Development Division at (530) 621-5595 or email economic.development@edcgov.us.

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